In today’s episode:
It’s October, so let’s talk about Scarehouse, the nation’s top haunted attraction! Scot’s friend Katie Dudas – aka Dudders – is the sales and marketing director for the all of the various Scarehouse projects and attractions, and this week she opens her playbook all the way up for Pitchwerks listeners. Immersive experiences, data analytics, geography, social media, customer reviews, and what regular retailers can learn from attractions like Scarehouse and its sister properties — everything’s on the table. If you’re in the area, be sure to thank Katie for sharing her insights by checking out the Scarehouse “Scream District” in Pittsburgh’s Strip District all this month!
Produced by Epicast
Scot MacTaggart is the creator & host of The Pitchwerks Podcast. Along with cofounder Olga Pogoda we are the brains behind KRNLS, and logged 20+ years in sales, marketing, management, consulting & entrepreneurship, always solving one problem:how to get businesses to the next level.
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